OROGOLD Yas Mall Store Opening
Yas Island, one of the most exciting destinations in Abu Dhabi, is home to world-renowned attractions such as Ferrari World and the Yas Formula 1 Marina Circuit. Yas Mall, which first opened its doors on the island in November 2015, is the largest mall in Abu Dhabi, and the second largest in the United Arab Emirates. Truly a shopper’s paradise, four of its five main shopping avenues are connected by the mall’s Town Centre, which is a naturally and brightly lit indoor courtyard complete with trees, restaurants and shops. With wide walkways and high ceilings, the mall has been cleverly designed in a way that makes it feel extraordinarily spacious, even when it is rather crowded. There are plenty of other impressive design features dotted around the mall, from the life-sized camel made entirely from Lego blocks at the region’s first Lego Concept Store, on which children can climb while their parents take photographs, to the red tunnel slide at the Virgin Megastore that shoppers can use to quickly travel from the third floor to the second.
A new addition to the mall in May 2016 drastically upped the luxury level, when our flagship Abu Dhabi OROGOLD store had its grand opening. The atmosphere was opulent, befitting the quality of the products that were on display. The gorgeous models, dressed in lavish gold outfits inspired by Cleopatra, welcomed new customers, introducing them to OROGOLD’s brand new 24K Cleopatra Nano Regimen range. Cleopatra, the stunning Egyptian queen, was known to use facial masks made of pure gold to preserve her beautiful features, strongly believing in the healing properties of gold, and OROGOLD, inspired by this much-loved goddess, has created a collection of products that will not only leave your skin feeling smooth and soft, but will also bestow on you their great anti-aging properties. Some of the most extravagant OROGOLD products yet, the collection consists of the Cleopatra Nano Silk Cream, the Cleopatra Nano Serum and Cleopatra gold sheets, helping you to enjoy the same experience that Cleopatra did.
As great as the celebrations for the grand opening were, what really stood out at the OROGOLD Yas Mall store was the way in which the store was designed, featuring a gleaming white interior with black contrasts, and a chic black chandelier drawing your attention to the well-lit ceiling. The five demonstration stations placed around the store were fitted out with the OROGOLD 24K Cleopatra Nano Regimen Range, with each station looked after by a trained beautician. The free skin consultations were extremely enlightening, with every customer learning something new about their skin. After a quick consultation, the beauticians demonstrated certain products, ones that would work best with each customer’s skin type. Customers were also able to simply browse the products at their own pace, flicking through the OROGOLD magazines to learn more about the brand and what we stand for. The store also offers specially trained beauticians for the signature OROGOLD gold facials, which take place in the luxurious VIP room.
The OROGOLD Yas Mall grand opening was extremely well-received by all who attended. With such a sophisticated and classy interior, coupled with knowledgeable and talented beauticians, the store truly reflects the OROGOLD brand and the passion that we have for the highest quality luxury skin care.